Green Store Challenge by H&M and the DO School

Deadline: 7 January 2014
Open to: emerging social entrepreneurs aged 18 to 28 from around the world
Fellowship: tuition fee and all costs associated directly with program activities


The DO School is an innovative educational institution offering training, mentoring, and education to outstanding emerging social entrepreneurs to kick-start their own ventures all around the world.

The DO School offers a unique one-year educational program enabling talented emerging social entrepreneurs to launch their own innovative and sustainable ventures. The program allows its participants to learn from passionate peers, engage with current leaders
and experts, and create change by implementing their social start-ups in their home countries.

The yearlong program takes place in two phases: the 10-week Incubation Phase on their Hamburg campus and the 10-month Implementation Phase in the Fellows’ home countries. During the Incubation Phase Fellows solve a group Challenge in order to learn
hands-on how to act as a successful entrepreneur.

H&M challenges the DO School Fellows to create a Green Store prototype. This Green Store prototype must be sustainable in terms of materials, construction, energy, operation and other aspects and will be realized in Germany. The prototype should be scalable to H&M stores worldwide, be economically beneficial and make the idea of sustainability tangible for customers and employees.


The DO School invites applications from emerging social entrepreneurs aged 18 to 28 from around the world, with relevant interests and skills. A maximum of 20 Fellows will be selected for the H&M Green Store Challenge and successful candidates may come from, but are not restricted to the fields of engineering, architecture, fashion and design, as well as environmental activism, retail and human resource management.


Every Fellow accepted into the DO School program receives a scholarship covering the entire tuition cost of the one year program. The scholarship also covers all costs associated directly with program activities (such as materials, entrance fees, etc) during the ten-week Incubation Phase on campus.

Please note that fellows are responsible for organizing and paying for their own travel to the DO School campus in order to participate in the ten-week on campus phase. Fellows are also responsible to arrange for and pay for travel health and accident insurance for the ten weeks duration. During the entire program year Fellows are responsible for their personal cost of living (food, insurance, transportation, personal needs, etc). During the Incubation Phase on campus Fellows will stay at a subsidized DO School accommodation in shared rooms and be required to contribute 900 € in Hamburg or $2,000 in New York towards their ten-week accommodation.

Fellows can apply for extra funding to cover their cost for setting up their ventures. They may complete the form for financial aid. For more information on financial aid visit the financial aid page HERE.


The deadline for applications to the Green Store Challenge is 7 January 2014.

Applications for the one-year DO School program are completed through the online application form HERE. Below are the three steps you need to complete to submit your online application:

  1. Create a user account. You will receive an email with a link. Click on this link to activate your account. If you do not receive this email within a few minutes, please check your spam folder.
  2. Complete all parts of the online application form. You will be asked to fill in personal information, answer application questions, and agree to the conditions of application. To save your work and return to it at another time, click the “save” button.
  3. Submit your application. Once the status of all three parts is complete, you can click the “Submit Your Application” button. You cannot make any changes to your application after your submission. No late submissions will be accepted. Successful submission will be confirmed by a screen saying: “Your application has been submitted”.

For more information please visit the official website HERE.

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